Mike McGuirk
Ethics and Reflection at the Core of Successful Data Science
I often think back to very sound advice I received from my mentor early in my analytics career. As someone that did not have a...
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Mike McGuirk
- Apr 23, 2019
- 3 min
Two Must-Do’s When Collecting Voice of the Customer (VOC) Data
As more and more businesses begin to adopt customer-centric business practices, they are exploring new ways to capture customer feedback...
Mike McGuirk
- Jan 14, 2019
- 3 min
Research and Analytics: Time to Unite!
For many years, the customer research and analytic business functions have operated as largely independent practices within...