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CX, meet your ally -- Behavioral Economic Theory
I have recently become very interested in learning more about behavioral economics and further understanding the biases we all exhibit...
Mike McGuirk
Feb 19, 20204 min read
Two Must-Do’s When Collecting Voice of the Customer (VOC) Data
As more and more businesses begin to adopt customer-centric business practices, they are exploring new ways to capture customer feedback...
Mike McGuirk
Apr 23, 20193 min read
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