Mike McGuirkApr 23, 20193 min readTwo Must-Do’s When Collecting Voice of the Customer (VOC) DataAs more and more businesses begin to adopt customer-centric business practices, they are exploring new ways to capture customer feedback...
Mike McGuirkJan 14, 20193 min readResearch and Analytics: Time to Unite!For many years, the customer research and analytic business functions have operated as largely independent practices within...
